New and improved rbauction.com debuts with customer-focused features

Ritchie Bros. is dedicated to delivering a world-class experience for our buyers and sellers. Recently, they introduced a revamped rbauction.com website, with features that make the online experience faster, easier, and more convenient with how to engage with our auctions.

Here’s a quick look at what’s new on rbauction.com.

Simplified account management

Easily manage your details like addresses, phone numbers, payment methods, bid limits, bidder numbers, and tax documents—all in one spot. The new account management on rbauction.com makes keeping your information up-to-date a breeze.dfce

Improved search experience

Enjoy improved search functionality, including the new “Auto-suggest” feature that helps you find what you’re looking for faster. Get real-time suggestions and view your search results in a list or tile view for a truly personalized experience.

Passwordless sign-In option 

Your security and convenience are priorities for Ritchie Bros. Now, log in securely with a one-time code sent to your email, eliminating the need to remember passwords. Quick and easy access with just your email or phone number!

Equipment for saleSponsored2026 SDGRAND IRC12 Storage ContainerLake Worth, TX 2 daysView listing

Improved visual browsing

Looking for specific items? Now see images of different categories as you narrow your searches, helping you make more informed decisions at a glance.

Faster website

The technology behind rbauction.com has been upgraded to offer a faster, smoother, and more responsive browsing experience. Whether you’re exploring the extensive catalog or finalizing a purchase, everything runs seamlessly and efficiently.

Don’t have an account yet? Sign up for free today and explore all the exciting new features and more!

See also

Beyond the Bids: Building the most liquid marketplace in the world